Page 45 - Furniture Preview

1. Vilmers
2. Caracole
3. Adriana Hoyos
Furnishings
4. Alden Parkes
5. JAMES by Jimmy
DeLaurentis
UPHOLSTERY
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Offering consumers the story that goes along with their furniture can be a compelling, persuasive conversation toward a purchase. Imagine the reaction to a demonstration of comfort upholstery for a family movie night or the daydreams that accompany the idea of a memorable dinner against the backdrop of a stylish dining set. Sure, trips and concerts and travel are great, but so is feeling like you’re visiting your own unique destination every time you open the front door. Help your customers define their own experience of home.
From the Consumer Buying Behavior 2020 (Furniture Today|Home AccentsToday)
People are Buying & the Category is Strong
Total sales for upholstery are $32.2 billion in 2019, a 2.7% increase. Show them something new for 2020.
Movies, Make-Believe & Storytime
We anchor our living spaces with stationary sofas that encourage memorable moments.The largest category in upholstery for 2019
is stationary sofas ($17.4 billion, up 2.3%).
Movement is King
We want to recline and relax at the end of the day. Motion sofas were the fastest growing category last year ($5.4 billion and up 3.87%).
Life’s Little Messes
We don’t want to worry about spills, muddy feet, or red wine sloshes. The cleanability factor is important to 78% of consumers
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Tell My Story
We want our homes to reflect us. Nearly half of all consumers surveyed purchased customized upholstery in 2019.
NEW FOR SPRING:
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A-America, La-Z-Boy, Jackson/Catnapper, Furniture Frameworks and Berhan Designs
High Point Market
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