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Adapting to requirements
As far as that aesthetic goes, Benitani prides herself on her ability to work with a wide range of design styles. “My personal style is a pretty eclectic mix anyway,”she says.
One of her most challenging projects was a client in England. “We had to do the whole color selection, an entire baby nursery,
as well as lighting throughout the house,” she described. “I found companies in the U.K. who would ship directly to them, and used \\\\\\\[English company\\\\\\\] Farrow & Ball for the paint.”
Another recent project was a complete bathroom renovation, which included hiring a contractor, and sourcing components like paint, tile, tub surround, and other materials.
Providing resources
Benitani says her next step is to ramp up her online shop on her website. There, she sells everything from accessories to furniture, and like the products she sources for her clients, it’s all products that are drop-shipped directly from the manufacturer and have been personally curated to be excellent quality. The shop also has a section of products called “Milspouse Made”: handcrafted items, such as foil print signs or embroidered hoops, made by fellow military spouses.
Benitani finds clients through word of mouth and her popular Instagram feed. And not all of her clients are military families— Benitani’s affordability and ability to work electronically appeals to many other types of clients. “A lot of moms love it—they don’t have to leave their house, I can ship everything directly to them, and they don’t have to shop for anything!”
Above all, many customers are grateful for her realistic, affordable pricing, and her willingness to even recommend DIY projects
so clients can save money. Says Benitani, “Design should be accessible and affordable to anyone.”
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