Page 135 - HLC: Setting Moods Since 1871

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SURROUNDING FLAVOR
’ -> ' ‘- .i WITH DlSTlNCTlOl\\\\l
r The best coffee experience can be taken further.
‘ The morning Arabica or the evening French roast;
I by name they take your customer somewhere
‘I - emotionally. Coffee is an experience. Ajourney.
Define that moment and make the experience relate
r to your own decor, mood, theme, or degree of
elegance. By enhancing the journey with cups and
. mugs designed expressly to elevate the consum-
/ mate pleasure your customer is about to embark
on, suddenly you have reached out to them and
brought them back—back to you.
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‘:2’:
1-5 * l' ‘‘‘V‘ J I The first woman president in The Homer
r ,, ,‘ '- ‘r » ' ‘. . , Laughlin China Company‘ history took over.
i Jae Wells ||| stepped down and passed the
torch to his sister, Elizabeth Mcllvain, marking
the first time the office went to a sibling
rather than from father to son.
fiéwsas 133