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ALWAYS EVOLVING AND GROWING
Julie H. Fry, CEO of Select Artificials,
has had a decades-long association with AmericasMart, but only moved to
Building 1 in late 2014 with a grand opening in the new space in January 2015. With the expanded showroom, Fry says Select Artificials continues to welcome both long-standing and new clients. “It is a great way for old friends, I mean customers, to see our product in a different venue,”
she says. “It reinforces relationships.”
The new showroom continues to feature elaborate displays that any florist or gift shop can use as inspiration.
“We encourage and support our customer's success,” Fry says. “Cameras are not discouraged in our showroom, and our staff is ready with product education.”
Another relatively new exhibitor in Holiday & Floral/Home Décor is Kaemingk, an international company focused on seasonal products from Christmas to Valentine’s
Day to Easter to summer gardens. Mark Hooper, USA sales manager for Kaemingk, says the company’s experience has been so positive, it’s making an investment in its showroom this year. “We see Atlanta as one of the strongest markets in the U.S. and Building 1 the best place for our type
of products,” he says. “We’re expanding our showroom for the 2017 January Market,” he says, “doubling our space from 7,000 to 14,000 sq. ft.”
As Holiday & Floral/Home Décor moves into its third decade, exhibitors are excited about the future. They expect their products to stay rooted in Christmas with continued expansion into Halloween, Easter, spring, Valentine’s Day and family traditions. They also have great plans to introduce their products to new buyers.
Images courtesy of Bethany Lowe, KK Interiors, Vaillancourt Folk Art
Visit all the Holiday & Floral/Home Décor showrooms on Floors 16-20 of Building 1 during January Market. And, keep in mind that many are Open Daily between Markets as well.
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