Page 314 - Jan 2019 MM

A Place At The
Table
Create displays that sell
Entertaining, and setting a beautiful table while doing so, is one of Deborah Shearer’s passions. “You can always find good food, friends, and family around my table,” she says. “That’s part of what I love most in life.”
She turned her passion into a career when she launched Table + Dine, a marketing and merchandising studio that creates digital product imagery for the tabletop, housewares and home textile industries. A tabletop expert and retail
industry leader, Shearer counts as her clients some of the biggest names in the business, with product lines that include dinnerware, flatware, glassware, kitchen textiles, table linens, and home entertaining accessories. In addition to working
and collaborating with well-known brands such as Lenox,
Ritz Textiles, All-Clad, Juliska, Villeroy and Boch, WWRD and Staub, she’s worked with luxury boutique brands, including Sophistiplate single-use paper products, Hester & Cook paper tableware, UASHMAMA lifestyle products and Mode Living fine linens.
“The projects I do range from full tabletop stories to lifestyles and vignettes,” says Shearer. “They help create an emotional connection with the viewer.” Working with a collection, a theme, or a season, Shearer creates beautifully styled settings, which are photographed or videographed for manufacturers, retailers and other brands to use for catalogs, web pages, marketing and advertising campaigns, social media, email newsletters
and more.
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