Page 353 - Jan 2019 MM
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shop
the
show
Delivering the Lifestyle Influencer Perspective to Market
Combine key digital influencers, stellar showrooms and an electric Market atmosphere and the result was an all-new experience called Shop the Show.
AmericasMart’s annual Shop the Show event is a one-of-a-kind experience curated with the buyer in mind. Leading lifestyle influencers were invited to market to enhance the buyer’s market experience while giving meaningful insight into the home and gift industry.
The Shop the Show program at
the July 2018 Atlanta International
Gift & Home Furnishings Market innovated the way consumers interact with new products during Market while introducing leading lifestyle influencers to the home and gift industry. The Shop the Show experience included curated tours, trend displays and live pop-ups by today’s tastemakers. Influencers including
The Home Edit, The House that Lars
Built, Chris Loves Julia and Orlando Soria headlined the event. Pop-up displays were located throughout AmericasMart’s campus, where influencers scouted their top product picks and identified upcoming trends during market. >
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